How I made this website better with a Big Red Fez

Gareth wearing a fez -- a red, felt hat -- doing a magic trick with cards.
Seemingly, just by wearing that red fez I’ve instantly made my website better!

So, how did I end up with a photograph of me wearing a fez in a post that references the title of a book by an internet marketing expert? Simple. Follow me.

This evening I was reading Steve Lawson’s blog. Steve linked to the website of fellow bassist Jeff Schmidt. Clicking the images on his site lead me to the ChangeThis website and an article entitled “How To Be Creative”.

Interested to learn about ChangeThis I followed the Help link to the FAQ page. Where I learned that

the original idea behind ChangeThis came from Seth Godin.

So I clicked the link and visited Seth Godin’s website, and discovered that he has written a number of books.

Book cover for The Big Red Fez

The book title that caught my attention was the one right at the bottom, called The Big Red Fez: How To Make Any Web Site Better.

Which I thought was interesting on two accounts:

  1. I am quite passionate about making Web sites better.
  2. I own a red fez, thanks to my good friend (and Joinee) Tony Hodges presenting it to me after an event during the Edinburgh Festival a couple of years ago.

So, without actually reading the book I reckon that just by posting a photograph — taken by the ever talented Mr James Frost — of me in a Big Red Fez on my Website I’ve instantly made it better!

Happy Birthday Mozart

Mozart t-shirt
Mozart t-shirt — in the style of the Metallica logo — from Glarkware.

Happy 250th birthday to Wolfgang Amadeus Mozart, the original rock god!

I found this superb Metallica-style t-shirt at Glarkware, with the following blurb:

As far as we can tell from the historical record, the eighteenth century was sort of a fallow period as far as concert-related merchandising was concerned. Which is a pity — it would be cool now to go to a museum and see “Bononcini” and “Handel” embroidered on, like, hose and waistcoats, or maybe “Haydn Is My Homeboy” printed on a tricorne hat.

But just because that opportunity wasn’t exploited by our musical forebears, it doesn’t mean we can’t retroactively correct their oversights. Thus, Glarkware gives Mozart the kind of props he’d get if he had been rocking us in 1979 instead of 1779. (Mozart lighter not included.

Rock me Amadeus!